Speed Is Trust

Your Career Site’s First Test: Speed

When a candidate lands on your careers site, every second counts. Slow loading? You’re not just losing visitors—you’re losing trust.

A 0.7 second improvement in load time led one client to a 12% increase in apply starts.
Small change. Big impact.

Speed signals:

• We’re organized.
• Your time matters to us.
• You can trust us.

Candidates Interpret Speed as a Sign of Stability

No matter how polished your EVP is, a clunky site screams chaos, not clarity. In the Give & Get world, clarity = confidence = conversion.

Ask yourself:
Is your site slowing down your story—or speeding up belief?

Friction at the Start Signals Friction All the Way Through

Your careers site is like the front door to your company. From application to onboarding, your candidate journey mirrors their first experience. A sluggish career site sets the wrong tone before a conversation even starts.

Split-second decisions happen here:
“Apply” or “Abandon”?

Ready to Be a CX Champion? Start Here.

Checklist

• ✅ Run a Speed Audit with Google PageSpeed Insights
• ✅ Benchmark Against Consumer Sites (like Amazon, Netflix—not just your competitors)
• ✅ Turn Speed into a Story:
  • Communicate urgency.
  • Show operational excellence.
  • Create confidence.

👉 Download Our Set-Up for Speed Checklist

Speed Isn’t Just a Metric. It’s a Message.

Fast-loading career sites tell candidates:
“You belong here. You’re valued.”
And that feeling? It converts.